{"id":9750,"date":"2023-12-19T07:59:26","date_gmt":"2023-12-19T06:59:26","guid":{"rendered":"https:\/\/wats.com\/?p=9750"},"modified":"2024-04-03T12:33:12","modified_gmt":"2024-04-03T10:33:12","slug":"helping-acezone-bring-its-a-game","status":"publish","type":"post","link":"https:\/\/wats.com\/helping-acezone-bring-its-a-game\/","title":{"rendered":"Helping AceZone Bring Its A-Game"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Back in 2018, tucked away in a small office in Denmark, a plucky gaming headset manufacturer was gearing up to take over the market. Designing and manufacturing competition-grade Esports headsets, AceZone<\/a> was setting itself up to be a leader in its field. We\u2019ve had the pleasure of helping with that, at least in a small way, and we wanted to shine a light on our work with this fantastic scale-up.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]\n

\u201cWhen you\u2019re scaling or dreaming of scaling, that\u2019s what WATS helps you do. It\u2019s that simple.\u201d<\/em><\/p>\n

Morten Hessilt Kj\u00e6r, Audio Engineer, AceZone
\n<\/span><\/p><\/blockquote>\n[\/vc_column_text][vc_column_text]\n

Starting Small, Dreaming Big<\/h2>\n

When AceZone first started out, Morten Hessilt Kj\u00e6r, their expert audio engineer leading AceZone’s audio testing (among other roles) faced a key challenge: managing complex audio test data for their high-end headsets. When you\u2019re manufacturing a product that is going to be used in competition \u2013 Esports competitions with millions of dollars on the line by the way \u2013 these headsets really have to deliver.<\/p>\n

Players can struggle to hear important in-game sound cues, and even their own teammates, due to arena noise when playing on stage. Headsets with insufficient isolation allow arena noise into the headset and can lead to players not receiving critical comms from teammates or in-game audio as they can hear the live commentary in the arena whilst playing on stage. Also, players are rightly frustrated when their headset microphones pick up crowd noise and commentators’ voices, and muddle this with team comms.[\/vc_column_text][vc_column_text]\n

WATS From The Word Go<\/h2>\n

For AceZone, the decision to integrate WATS<\/a> was a no-brainer. Morten had experience at a previous company of the pitfalls of DIY data management \u2013 essentially a labor-intensive, never-ending task, that adds real strain to lean teams. Because of that, WATS was put in place from day one \u2013 it was non-negotiable.<\/p>\n

Our comprehensive data management system turned overwhelming data streams into navigable and actionable insights. This was crucial for AceZone, dealing with complex headset testing that produced a tonne of data, including over 40 individual graphs per unit. The clarity and control we\u2019re able to provide have been indispensable for the team, ensuring that they didn’t drown in data, but instead used it to steer their production towards even greater heights.[\/vc_column_text][divider line_type=”No Line” custom_height=”30″][vc_column_text]\n

Startup-Friendly Approach<\/h2>\n

We definitely work with some big names, ABB, Siemens, and Sennheiser, to drop a few<\/a>. But our business is about helping any company that wants to get a better handle on testing \u2013 no matter their size. Because of that, we have a startup program<\/a> that offers a big discount for small companies that are just starting out. Pricing shouldn\u2019t be prohibitive when it comes to high-quality manufacturing.<\/p>\n

In the case of AceZone, this program played a pivotal role in their early growth, allowing them to allocate a small portion of resources to get WATS onboard, while still benefiting from the system in full while they grew.<\/p>\n

That growth, particularly in terms of production, extends beyond Denmark. While the competition-grade headsets are custom-made in Copenhagen, AceZone\u2019s consumer range is manufactured in China. They\u2019re still subject to a heap of very stringent quality control measures, but Morten has visions of implementing WATS there too, so that all test data management can be centralized and controlled through a single platform.<\/p>\n

AceZone’s journey with WATS is more than a story of a startup leveraging technology, it’s a narrative of vision, innovation, and strategic partnership. WATS has not just been a tool for AceZone but a catalyst for growth and that\u2019s something we\u2019re super proud of.[\/vc_column_text][vc_column_text]\n

Got a manufacturing data challenge you need help tackling? Just starting out and need accessible tools that support your growth? 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additional success stories by delving into the experiences and testimonials of other customers.” max_width=”500″][\/split_line_heading][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][nectar_cta btn_style=”arrow-animation” heading_tag=”h4″ text_color=”#444444″ button_color=”accent-color” link_type=”regular” alignment=”left” display=”block” link_text=”Customer stories” 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WATS<\/title>\n<meta name=\"description\" content=\"Learn how WATS helped AceZone transform from a manufacturing startup to an industry leader in designing and building competition-grade gaming headsets.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wats.com\/helping-acezone-bring-its-a-game\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Helping AceZone Bring Its A-Game\" \/>\n<meta property=\"og:description\" content=\"Learn how WATS helped AceZone transform from a manufacturing startup to an industry leader in designing and building competition-grade gaming headsets.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wats.com\/helping-acezone-bring-its-a-game\/\" \/>\n<meta property=\"og:site_name\" content=\"WATS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wats.manufacturing.intelligence\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-19T06:59:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-03T10:33:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wats.com\/wp-content\/uploads\/2023\/12\/acezone-A-Rise_3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1201\" \/>\n\t<meta property=\"og:image:height\" content=\"1201\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Anne R\u00f8ed\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anne R\u00f8ed\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Helping AceZone Bring Its A-Game - 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